How to grow your NFTs project on social media

The NFT industry is booming all over the globe, and NFT creation is on the rise. Whether you’re an NFT artist or have NFT art you’d like to trade, you need to generate attention and awareness for your NFT in order to stand out from the rest and boost your success.

Doing so will allow you to get more eyes on your token, create buzz, and help it to sell for the most profit possible on NFT marketplaces, dedicated websites, online communities, and more. 

Here are some steps you can take to successfully promote your latest NFT drop or future collections on social media. Of course, keep in mind that there's no single way to market an NFT. Depending on where you are in your journey to promote your token, you might start this checklist a step further along.

Step1: Personality Matters on Social Media

Of course, you’re on social media to generate sales for your current or upcoming NFT project. However, it’s worth noting that not all social media users connect with promotional content. Some want to know you as a person before looking into your proposition. Briefly, they want to see the human side of the face behind the NFT project.

Sometimes, taking a break to engage your audience at a personal level or context can arouse interest in your projects. Remember, projects, such as art connect emotionally with collectors. Let them know what you think when happy or sad and how that influences some of your NFT projects. You can also share behind-the-scenes snippets on how you create or mint some collections.

Step 2: Build a strong community

The purpose of building a community around your NFT art is to create meaningful relationships that are nurtured with feedback, encouragement, and engagement. A devoted community interacts with your content, follows your journey, sees the value in your work, and eagerly awaits your future NFT drops. 

Start by setting up your NFT community, assessing what your target audience wants, and developing a game plan. The aim is to delight your followers, continuously foster your community, and encourage engagement. With consistent effort, you can build a dedicated online community of hundreds — if not thousands — of fans over time. 

Step 3: Leverage the power of social media

Setting up and growing your social media channels is an important way to grow your community, cultivate your online presence, expand your target audience, and spread the word about your NFT art. Additionally, it allows you to segment, and therefore target, your audience better. 

Promote your drops or upcoming sales on social media through both organic and paid methods to drive traffic and sales for your NFTs. Organic methods include sharing photos, videos, and user-generated content, as well as engaging with your followers through comments and messages. Examples of paid methods include advertisements and sponsored posts.

Step 4: Collaborate with industry influencers

Partner with relevant influencers to further establish your credibility as an NFT art creator, promoter, or seller among their loyal followers. To begin, determine the best thought leaders in your NFT’s niche and develop a plan to get the most out of your collaboration. Then, get your NFT endorsed by influential people within the NFT space and gain exposure to a targeted audience of potential buyers.

Conclusion:

Social media remains the most powerful tool for engaging the masses in the 21st century. Leverage these tips to position your NFTs for better visibility and awareness. The more internet users engage with your NFT collection, the more its intrinsic value increases. But to get started, sign up at SpaceSeven first for highly customizable galleries that will highlight your NFT collections vividly.